In a bold move that’s set to reshape one of Sydney’s most beloved waterfront destinations, the owners of Brisbane’s Howard Smith Wharves (HSW) have acquired Manly Wharf in a landmark $110 million deal.
Read: Manly Wharf Set for Community-Led Revamp Under New Owners
The Artemus Group, known for transforming HSW into a thriving entertainment and hospitality precinct, is now poised to bring its magic touch to this iconic northern Sydney location.
A Tale of Two Wharves
While the acquisition marks an exciting new venture for the Artemus Group, CEO Luke Fraser assures that the company remains deeply committed to both HSW and Manly Wharf for the long term. This dual focus promises to create a unique synergy between two of Australia’s premier waterfront destinations.
Early Changes and Future Vision
Despite being in the early stages of ownership, the Artemus Group has already begun to make its mark on Manly Wharf:
– Introduction of 24-hour security
– Revamped menu at the Wharf Bar
– Addition of beers from HSW’s Felon’s brewpub
These initial changes are just the beginning. The group is crafting a comprehensive vision for Manly Wharf’s future, with more significant transformations expected in the coming months and years.
For Artemus Group co-founder and partner Paul Henry, the Wharf project is more than just a business venture – it’s a homecoming of sorts. As a longtime resident of Sydney’s North Shore who grew up visiting Manly Wharf, Henry sees this acquisition as a “no-brainer.”
The success of Howard Smith Wharves has not gone unnoticed in Sydney. As Brisbane’s appeal as a destination continues to grow, many Sydney locals have already experienced HSW firsthand. This familiarity has instilled confidence that Manly Wharf’s future is in capable hands.
Looking Ahead
As the Artemus Group embarks on this new chapter, the transformation of the Wharf promises to be an exciting journey. With their track record of success and deep understanding of both the Brisbane and Sydney markets, the group is well-positioned to create something truly special at this iconic Sydney location.
Read: Manly Community Secures Future for Iconic Freshwater-Class Ferries
The revitalisation of the iconic Sydney wharf stands to benefit locals and visitors alike, potentially ushering in a new golden era for this beloved waterfront precinct.
Published 27-September-2024
